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Videos

The power of defensive innovation through turning headwinds into opportunities

Let's turn innovation thinking on its head by introducing a new framework which showcases how military intelligence, social actuarialism, dynamic consumer ecosystems and cobra venom come together to define the rules of successful headwind navigation

Catalogue: Insights Festival 2020
Authors: Kristin Hickey, James McLintock, Melanie Castro
Companies: Analogue Strategies, kubi kalloo, Estée Lauder Companies
September 16, 2020
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Citation

Hickey, McLintock and Castro (2020a, September 16). The power of defensive innovation through turning headwinds into opportunities. ANA - ESOMAR. Retrieved September 01, 2025, from


https://ana.esomar.org/documents/the-power-of-defensive-innovation-through-turning-headwinds-into-opportunities


Videos

Diversity Workshop

Following yesterday's engaging Mainstage discussion on diversity, equity, and inclusion, we invite you to a practical workshop to learn and explore principles, tools and techniques that you can immediately put to use in your day to day work.Join us...

Catalogue: Insights Festival 2020
Authors: Mahrukh (Maya) Hasan, Sanam Amin
September 16, 2020
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Citation

Hasan and Amin (2020a, September 16). Diversity Workshop . ANA - ESOMAR. Retrieved September 01, 2025, from


https://ana.esomar.org/documents/diversity-workshop-


Videos

2020 Global Market Research report: What's new?

This event will present some of the most interesting features of the 2020 edition of ESOMAR's Global Market Research report. We will discuss the results, the changes from last year, and will explain how this legendary report keeps up with the times...

Catalogue: Insights Festival 2020
Authors: Ray Poynter, Xabier Palacio
September 16, 2020
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Citation

Poynter and Palacio (2020a, September 16). 2020 Global Market Research report: What's new?. ANA - ESOMAR. Retrieved September 01, 2025, from


https://ana.esomar.org/documents/2020-global-market-research-report-what-s-new-


Videos

Pro bono research for Light Of Life Trust

Let's take a look at the lives of typical rural Indian women and understand what social norms and practices prevent them from achieving economic advancement. Our understanding will help unveil major barriers to women's participation in upskilling and...

Catalogue: Insights Festival 2020
Authors: Indu Upadhyay, Sheela Iyer
Companies: IPSOS, Light of Life Trust
September 16, 2020
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Citation

Upadhyay and Iyer (2020a, September 16). Pro bono research for Light Of Life Trust. ANA - ESOMAR. Retrieved September 01, 2025, from


https://ana.esomar.org/documents/pro-bono-research-for-light-of-life-trust


Videos

2020 Vision

Via our proprietary direct to kids & teens omnibus in the UK & US and our panel of Trendspotters Beano Brain we have tracking kids and families' experiences and behaviours since March during the COVID-19 crisis and global BLM protests.We will...

Catalogue: Insights Festival 2020
Authors: Helenor Gilmour, Pete Maginn
September 15, 2020
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Citation

Gilmour and Maginn (2020a, September 15). 2020 Vision. ANA - ESOMAR. Retrieved September 01, 2025, from


https://ana.esomar.org/documents/2020-vision


Videos

Unlocking concept writing success

Innovation or New Product Development through Concept Writing, is driven by anecdotes and success stories. To find out what this means in the real world of consumers is to understand the science of Fluent Innovation -- don't batter down the door to...

Catalogue: Insights Festival 2020
Author: Lester Sualog
September 15, 2020
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Citation

Sualog, L. (2020a, September 15). Unlocking concept writing success. ANA - ESOMAR. Retrieved September 01, 2025, from


https://ana.esomar.org/documents/unlocking-concept-writing-success


Videos

When presentations go wrong- Some badly wrong

We all recognise that storytelling is an important part of delivering research that moves both hearts and minds. We also see and hear a lot about great successes. But what about presentations that move hearts and minds but in the wrong direction? We...

Catalogue: Insights Festival 2020
Author: Martin Oxley
September 15, 2020
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Citation

Oxley, M. (2020a, September 15). When presentations go wrong- Some badly wrong. ANA - ESOMAR. Retrieved September 01, 2025, from


https://ana.esomar.org/documents/when-presentations-go-wrong--some-badly-wrong


Videos

Eu não sou seu negro

Roundtable with experts and personalities who work with racial themes, with a discussion nourished by qualitative research.

Catalogue: Insights Festival 2020
Authors: Alexsandra Silva, Zé Vieira
September 15, 2020
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Citation

Silva and Vieira (2020a, September 15). Eu não sou seu negro. ANA - ESOMAR. Retrieved September 01, 2025, from


https://ana.esomar.org/documents/eu-n-o-sou-seu-negro


Videos

Hello Alexa, is there any survey for me?

Sharing economy, cloud computing, AR in smartphones, AI in smart homes. But what is the next step to make market research "Smart"? Nowadays a consumer expects, rather than seeks, a direct dialogue with a brand through direct channels where they can...

Catalogue: Insights Festival 2020
Author: Ennio Armato
Company: FFIND DE
September 15, 2020
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Citation

Armato, E. (2020a, September 15). Hello Alexa, is there any survey for me?. ANA - ESOMAR. Retrieved September 01, 2025, from


https://ana.esomar.org/documents/hello-alexa-is-there-any-survey-for-me-