Author: "Jetty M. M. Plasschaert

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Research papers

The meaning of colour on packaging

Catalogue: ESOMAR Congress 1995: Making The Decision
Company: PQR-Research
Date: September 1, 1995
Authors: Jetty M. M. Plasschaert, Marlies Wilms

Research papers

Look at me when I'm talking to you!

Catalogue: Seminar 1992: Children And Young People- Are They The New Consumers?
Company: PQR-Research
Date: June 15, 1992
Authors: Jetty M. M. Plasschaert, Frank de Clercq

Research papers

An expertsystem as a tool for risk management

Catalogue: Seminar 1990: Qualitative Research- How Are We Preparing For The Future?
Company: PQR-Research
Date: June 15, 1990
Author: Jetty M. M. Plasschaert

Research papers

The degree of information in advertisements

Catalogue: AMA/ESOMAR Conference 1981: From Advertising To Communication Research
Date: June 15, 1981
Authors: Costa Tchaoussoglou, Rob R. van den Heuvel, Jetty M. M. Plasschaert