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SLIM NOT SHADY

Date of publication: April 23, 2025

Catalogue: LATAM 2025

Abstract:

Gloria?s Slim Yogurt redefines packaging with neuromarketing, aligning design with the brand?s empowering message. Eye tracking and emotion recognition reveal which elements spark positive reactions, making Slim?s new identity irresistible on the shelf and boosting its appeal among health-conscious consumers.


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Slim not Shady

Catalogue: LATAM 2025

Author:

 

April 1, 2025

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Citation

(2025a, April 01). Slim not Shady. ANA - ESOMAR. Retrieved May 18, 2025, from


https://ana.esomar.org/documents/slim-not-shady


Research Reports

Qualitative research on new packs for Manikin and for Manikin Mild

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

July 8, 1972

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Citation

, C. (1972a, July 08). Qualitative research on new packs for Manikin and for Manikin Mild. ANA - ESOMAR. Retrieved May 18, 2025, from


https://ana.esomar.org/documents/qualitative-research-on-new-packs-for-manikin-and-for-manikin-mild


Research Papers

Compatible or not?

Catalogue: ARF/ESOMAR Worldwide Electronic And Broadcast Audience Research Symposium 1996

Author: Michael Darkow

Company: GfK

June 15, 1996

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Citation

Darkow, M. (1996a, June 15). Compatible or not?. ANA - ESOMAR. Retrieved May 18, 2025, from


https://ana.esomar.org/documents/compatible-or-not-


  • Video
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

(2025a, April 23). SLIM NOT SHADY. ANA - ESOMAR. Retrieved May 18, 2025, from


https://ana.esomar.org/documents/compatible-or-not-