Author: "Leo van Doorn

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Research papers

Development and implementation of the commercial performance audit

Catalogue: ESOMAR Congress 2004: Integrating Marketing Research in Business
Date: September 19, 2004
Authors: Wilfred Kik, Leo van Doorn

Research papers

Development and implementation of the commercial performance audit

Catalogue: ESOMAR Congress 2004: Integrating Marketing Research in Business
Date: September 19, 2004
Authors: Wilfred Kik, Leo van Doorn

Research papers

A new income tax return form in the Netherlands

Catalogue: ESOMAR Congress 1995: Making The Decision
Date: September 1, 1995
Authors: Conny Felius, Ine Klaassen, Jan Smelik, Leo van Doorn

Research papers

How to measure the impact of radio commercials?

Catalogue: Radio Research Symposium 1995
Date: July 1, 1995
Authors: Swantje Brennecke, Co van Rooijen, Leo van Doorn

Research papers

Nipo's brand monitor and how advertising works

Catalogue: Seminar 1991: How Advertising Works And How Promotions Work
Company: NIPO
Date: June 15, 1991
Authors: Leo van Doorn, Jan Stapel

Research papers

Keeping panel respondents fit and willing

Catalogue: ESOMAR Congress 1989
Company: NIPO
Date: September 1, 1989
Authors: Leo van Doorn, Theo Hess

Research papers

New research possibilities by computerised personal interviewing

Catalogue: ESOMAR Congress 1988
Company: NIPO
Date: September 1, 1988
Authors: Leo van Doorn, Theo Hess

Research papers

Some results and experiences of a new consumer panel technique

Catalogue: Seminar 1987: Improving The Use Of Consumer Panels For Marketing Decisions
Company: NIPO
Date: June 15, 1987
Authors: Emiel P. M. Bon, Leo van Doorn