Author: "Steffen Hück

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Research papers

Listening to social media from a B2B2C perspective

Catalogue: Online Research 2010: E-Universe
Companies: HYVE, Symrise AG
Date: October 19, 2010
Authors: Steffen Hück, Julia Jonas, Anne Grünhagen, Cornelia Lichter

Research papers

A human centred innovation approach

Catalogue: Qualitative 2009: The Evolving Human
Company: HYVE
Date: November 19, 2009
Authors: Steffen Hück, Michael Bartl

Research papers

Netnography research

Catalogue: Consumer Insights 2009: The Pragmatic Approach
Company: HYVE
Date: February 11, 2009
Authors: Michael Bartl, Steffen Hück, Stephan Ruppert