Catalogue: "AMA/ESOMAR Conference 1979: It Won't Work Here"

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Research papers

Well, what can we learn from each other?

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Author: Richard S. Halpern

Research papers

Uniformity and diversity in research operations in the USA and Europe

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Author: Norman L. Webb

Research papers

Tv show loyalty in Finland

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Author: Heikki J. Kasari

Research papers

The utilization of social policy research

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Authors: Mark van de Vall, Cheryl Bolas

Research papers

The state of new product research in Europe

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Author: Brian C. Pymont

Research papers

The state of new product market research in the U.S. compared with Europe

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Author: M. R. E. Normile

Research papers

The development of consumer panel research in Europe

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Author: Jeffrey H. Frankel

Research papers

The case for primary readership

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Author: William J. Wilson

Research papers

State of new product market research around the world

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Author: Richard M. Seitz

Research papers

Software requirements for effective marketing and advertising information systems

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Authors: Leon Liebman, Daniel Olasin

Research papers

Should multi-country advertising research be universal or unique?

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Author: Jagdish N. Sheth

Research papers

Research on employment policy in the United States and Europe

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here
Date: March 1, 1979
Author: Andrew Robert McIntosh