Catalogue: "ESOMAR Congress 1970: The Practical Application of Market Research"

ANA has found 26 results for you, in 388 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

What is the short-term effect of advertising?

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Date: September 1, 1970
Author: Colin McDonald

Research papers

Using research in organising a conference programme

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Company: Kantar
Date: September 1, 1970
Authors: Lorne James Rothman, Peter B. Mooney, Elizabeth Fallaw

Research papers

Theoretical notes on an experiment

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Company: Nestlé
Date: September 1, 1970
Authors: Francisco Castaher, Jesus Ibanez

Research papers

The use of attitude data in the short-term forecasting of durable expenditure

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Date: September 1, 1970
Author: Gordon Heald

Research papers

The role of beliefs and values in prediction of consumer choices

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Date: September 1, 1970
Author: Flemming Hansen

Research papers

The practical application of package-goods marketing to international travel

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Company: Ogilvy
Date: September 1, 1970
Authors: John R. Williams, Alan Wolfe

Research papers

The development and application of a new micro market testing technique

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Date: September 1, 1970
Author: Brian C. Pymont

Research papers

The contribution market research can make to strategic planning by exploring and exploiting the product life cycle concept

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Date: September 1, 1970
Author: Maarten Van Mesdag

Research papers

The application of consumer research to marketing synthetic fibres

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Date: September 1, 1970
Authors: S. J. Dobbie, J. l. Harrison

Research papers

Measurement of the competitive pressure of advertising campaigns(German)

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Date: September 1, 1970
Author: Dieter Müller-Veeh

Research papers

Measurement of the competitive pressure of advertising campaigns

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Date: September 1, 1970
Author: Dieter Müller-Veeh

Research papers

Marketing models for consumer durable products

Catalogue: ESOMAR Congress 1970: The Practical Application of Market Research
Company: Philips International
Date: September 1, 1970
Author: G.J. Aeyelts Averink