Catalogue: "Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry"

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Research papers

Tracking doctor attitudes in an attempt to help forecast new product performance

Catalogue: Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry
Company: GSK
Date: June 15, 1987
Authors: Peter Barton, Terry Hardy

Research papers

The use of micro-simulation models in the development and positioning of new and existing pharmaceutical and O.T.C. products

Catalogue: Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry
Company: Marplan Forschungsgesellschaft mbH
Date: June 15, 1987
Author: Ingrid Leyssens

Research papers

The use of conjoint analysis in forecasting and price elasticity for a new pharmaceutical entry

Catalogue: Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry
Date: June 15, 1987
Author: Mila C. Montemayor-Orr

Research papers

The structure of the costs recognized by the price formation method used for medicinal specialties in Italy

Catalogue: Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry
Date: June 15, 1987
Authors: Paolo Loreti, Mario Racco

Research papers

The price formation method for medicinal specialties used in Italy

Catalogue: Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry
Date: June 15, 1987
Authors: Paolo Loreti, Mario Racco

Research papers

Socioeconomic benefits of drugs

Catalogue: Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry
Date: June 15, 1987
Author: J. Wernli

Research papers

Recent prescription and price policy of drugs in The Netherlands

Catalogue: Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry
Company: Motivaction International B.V.
Date: June 15, 1987
Authors: J. G. J. Huurman, Frits Spangenberg

Research papers

Pricing research what should we actually remeasuring?

Catalogue: Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry
Date: June 15, 1987
Authors: Martine Leroy-Sharman, Ian Tinn

Research papers

Price sensitivity analysis in the UK pharmaceutical market

Catalogue: Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry
Company: Kantar
Date: June 15, 1987
Authors: Richard Dajda, David Owen

Research papers

Potential evolutions of medical, industrial, and distribution practices in the Japanese pharmaceutical business strategy of the Japanese government

Catalogue: Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry
Date: June 15, 1987
Author: J. B. Bouée

Research papers

General practitioners' price awareness in the asthma market

Catalogue: Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry
Date: June 15, 1987
Author: Christine McCann

Research papers

Forecasting new over-the-counter drug sales at various price levels

Catalogue: Seminar 1987: Pricing And Forecasting In Pharmaceutical Industry
Company: Burke, Inc.
Date: June 15, 1987
Author: Lynn Y.S. Lin