Company: Gallup International Association

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Videos

Defence preferences

Catalogue: Congress 2017: Visionary
Company: Gallup International Association
Date: October 26, 2017
Author: Kancho Stoychev

Research papers

Probing investor's psyches

Catalogue: Asia Pacific 2006
Company: Gallup International Association
Date: March 19, 2006
Authors: Verapong Paditporn, Vibhas Ratanjee

Research papers

The people and the press

Catalogue: Seminar 1986: Opinion Polls
Company: Gallup International Association
Date: June 15, 1986
Author: Andy Kohut

Research papers

The don't know voters

Catalogue: Seminar 1986: Opinion Polls
Company: Gallup International Association
Date: June 15, 1986
Author: Paula Hirstiö-Snellman

Research papers

An automated system of collecting point of sale information from record stores

Catalogue: ESOMAR Congress 1984: What We Have Learned From The Recession
Company: Gallup International Association
Date: June 15, 1984
Author: Malcom R. Mather

Research papers

Strategic planning across Europe

Catalogue: AMA/JMRA/JMA/ESOMAR Conference 1983: Strategic Planning
Company: Gallup International Association
Date: June 15, 1983
Authors: Roger Sargood, Malcom R. Mather

Research papers

Reliability and sensitivity of research surveys

Catalogue: ESOMAR Congress 1983: Demonstrating The Contribution Of Research
Company: Gallup International Association
Date: June 15, 1983
Author: Norman L. Webb

Research papers

Cost effective advertising

Catalogue: Seminar 1983: Information For Decision Making In The Pharmaceutical Industry
Company: Gallup International Association
Date: June 15, 1983
Authors: Frank Collins, Geoffrey C. Brook

Research papers

The classification of radio audiences in terms of needs, psychographics and interests

Catalogue: Seminar 1982: Improving Media Research
Company: Gallup International Association
Date: June 15, 1982
Author: Malcom R. Mather

Research papers

Development of the product and corporate image of a radio station

Catalogue: AMA/ESOMAR Conference 1981: From Advertising To Communication Research
Company: Gallup International Association
Date: June 15, 1981
Authors: Bruce Roberts, Malcom R. Mather

Research papers

The democracy of opinion polls

Catalogue: ESOMAR/WAPOR Seminar 1980: Opinion Polls
Company: Gallup International Association
Date: June 15, 1980
Author: Norman L. Webb

Research papers

Values for money

Catalogue: ESOMAR Congress 1978: Value For Money In Market And Social Research
Company: Gallup International Association
Date: September 1, 1978
Author: Norman L. Webb