You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

ANA has found 12150 results for you, in 617 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

When GenAI Meets Gen Z

Brands are successful when they can effectively convert business strategy into ideas that speak to their consumers. The ultimate prize is to be able to create game-changing concepts that capture the consumer?s imagination and bridge the gap between...

Catalogue: North America 2024 - Innovation
Authors: Adrian Terron, Swati Shankar
Company: TATA Group
August 5, 2024
×

Citation

Terron and Shankar (2024a, August 05). When GenAI Meets Gen Z. ANA - ESOMAR. Retrieved October 14, 2025, from


https://ana.esomar.org/documents/when-genai-meets-gen-z


Videos
×

Citation

Fleetwood, D. (2024a, August 05). Economics Beyond Numbers. ANA - ESOMAR. Retrieved October 14, 2025, from


https://ana.esomar.org/documents/economics-beyond-numbers


Videos
×

Citation

Blades, F. (2024a, July 31). Creative Catalyst QA. ANA - ESOMAR. Retrieved October 14, 2025, from


https://ana.esomar.org/documents/creative-catalyst-qa


Videos
×

Citation

Poynter, R. (2024a, July 30). AI and Qual. ANA - ESOMAR. Retrieved October 14, 2025, from


https://ana.esomar.org/documents/ai-and-qual


Videos
×

Citation

Nempeque and Rivera Suarez (2024a, July 30). The Science Behind the Creativity- Adding biometrical measurements to content. ANA - ESOMAR. Retrieved October 14, 2025, from


https://ana.esomar.org/documents/the-science-behind-the-creativity--adding-biometrical-measurements-to-content


Videos
×

Citation

Bretcha, J. (2024a, July 25). Opening & Welcome. ANA - ESOMAR. Retrieved October 14, 2025, from


https://ana.esomar.org/documents/opening-welcome-12442


Videos
×

Citation

(2024a, July 25). The Science Behind the Creativity. ANA - ESOMAR. Retrieved October 14, 2025, from


https://ana.esomar.org/documents/the-science-behind-the-creativity


Videos
×

Citation

(2024a, July 25). YES! It's Pitch Time!. ANA - ESOMAR. Retrieved October 14, 2025, from


https://ana.esomar.org/documents/yes-it-s-pitch-time-


Videos
×

Citation

Gasperi, G. (2024a, July 25). Introduction to the Programme and Keynote. ANA - ESOMAR. Retrieved October 14, 2025, from


https://ana.esomar.org/documents/introduction-to-the-programme-and-keynote