Company: Compañia de Negocios Moiguer

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Research papers

Havanna Reinvention

Catalogue: Latin America 2020 - Insights Festival
Companies: Compañia de Negocios Moiguer, Havanna
Date: October 19, 2020
Authors: Alan Aurich, Alejandro Alcedo, Fernando Moiguer, Magdalena Iocco, Lorena Cura

Videos

The challenge of a global brand in unstable times (Spanish)

Catalogue: Latin America 2019
Companies: Compañia de Negocios Moiguer, The Coca-Cola Company
Date: April 8, 2019
Authors: Carolina Porcari, Sabrina Scolnic

Research papers

The challenge of a global brand in unstable times

Catalogue: Latin America 2019
Companies: Compañia de Negocios Moiguer, The Coca-Cola Company
Date: April 7, 2019
Authors: Carolina Porcari, Maria Muzio, Rosaline Hester, Sabrina Scolnic

Videos

Leadership imperative

Catalogue: Latin America 2014: Accelerating Growth
Company: Compañia de Negocios Moiguer
Date: June 15, 2014
Authors: Fernando Moiguer, Lorena Cura, Magdalena Iocco, José Orlando

Research papers

Leadership imperative

Catalogue: Latin America 2014: Accelerating Growth
Company: Compañia de Negocios Moiguer
Date: April 4, 2014
Authors: Fernando Moiguer, José Orlando, Magdalena Iocco, Lorena Cura

Research papers

From perception to experience

Catalogue: Latin America 2006
Companies: The Coca-Cola Company , Compañia de Negocios Moiguer
Date: October 8, 2006
Authors: Esteban Socorro, Fernando Moiguer

Research papers

Latin American trends: Local societies, local consumption and global brands (Spanish)

Catalogue: Latin America 2004: Integrating Diversity Across the Continent
Companies: The Coca-Cola Company , Compañia de Negocios Moiguer
Date: October 24, 2004
Authors: Esteban Socorro, Fernando Moiguer

Research papers

Latin American trends: Local societies, local consumption and global brands

Catalogue: Latin America 2004: Integrating Diversity Across the Continent
Companies: The Coca-Cola Company , Compañia de Negocios Moiguer
Date: October 24, 2004
Authors: Esteban Socorro, Fernando Moiguer

Research papers

Developing a decision-making system to build a new corporate image (Spanish)

Catalogue: Latin America 2004: Integrating Diversity Across the Continent
Companies: The Leading Edge, Compañia de Negocios Moiguer
Date: October 24, 2004
Authors: Mariela Mociulsky, Esteban Foulkes, Federico Mahon, Guillermo Bustos, Carmen Suen Blanc, Carolina Porcari, Fernando Moiguer

Research papers

Developing a decision-making system to build a new corporate image

Catalogue: Latin America 2004: Integrating Diversity Across the Continent
Companies: The Leading Edge, Compañia de Negocios Moiguer
Date: October 24, 2004
Authors: Mariela Mociulsky, Esteban Foulkes, Federico Mahon, Guillermo Bustos, Carmen Suen Blanc, Carolina Porcari, Fernando Moiguer

Research papers

Shaping high level business decisions through dynamic understanding of consumer insights

Catalogue: ESOMAR Congress 2004: Integrating Marketing Research in Business
Companies: Compañia de Negocios Moiguer, CCR Group
Date: September 19, 2004
Authors: Esteban Coll, Fernando Moiguer, Ricardo Kirschbaum, Mariela Mociulsky, Guillermo Oliveto, Jorge Karol

Research papers

From the pyramid to moebius (Spanish)

Catalogue: Latin America 2003
Company: Compañia de Negocios Moiguer
Date: May 4, 2003
Authors: Jorge Karol, Laura Fernández, Fernando Moiguer