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Burns and Stewart (1976a, June 01). Marketing and the generalist manager. ANA - ESOMAR. Retrieved July 06, 2024, from
https://ana.esomar.org/documents/marketing-and-the-generalist-manager
Kristensen, P. S. (1976a, June 01). On the difference between illustrating a theory and solving a problem. ANA - ESOMAR. Retrieved July 06, 2024, from
Chisnall, P. M. (1976a, June 01). Complexity and change in the modern marketing environment. ANA - ESOMAR. Retrieved July 06, 2024, from
https://ana.esomar.org/documents/complexity-and-change-in-the-modern-marketing-environment
Finifter, A. W. (1973a, September 01). Teaching research methods through secondary analysis. ANA - ESOMAR. Retrieved July 06, 2024, from
https://ana.esomar.org/documents/teaching-research-methods-through-secondary-analysis
Ronitz, K. (1973a, January 01). Interviewer education and "make or buy" decisions in chemical market research. ANA - ESOMAR. Retrieved July 06, 2024, from
Krugman and Hartley (1969a, June 15). Passive learning from television. ANA - ESOMAR. Retrieved July 06, 2024, from
https://ana.esomar.org/documents/passive-learning-from-television