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Burdus, J. (1981a, June 15). Communication or persuasion?. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/communication-or-persuasion-
Heller, H. (1981a, June 15). One model of advertising and communications research with applications for all. ANA - ESOMAR. Retrieved September 21, 2024, from
Piquet, S. (1981a, June 15). Advertising, promotions and direct marketing. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/advertising-promotions-and-direct-marketing
Zentner , R. (1981a, June 15). Neighbour and worker attitudes toward chemical industry issues. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/neighbour-and-worker-attitudes-toward-chemical-industry-issues
Pratt, K. P. (1981a, June 15). Internal communications within Dunlop. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/internal-communications-within-dunlop