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Lin, L. Y. (1986a, June 15). Tangible and intangible reasons for new product failiure. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/tangible-and-intangible-reasons-for-new-product-failiure
Lin, L. Y. (1985a, June 15). Tangible and intangible reasons for new product failure. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/tangible-and-intangible-reasons-for-new-product-failure
Pioche, Lin and Standen (1984a, June 15). Price sensitivity, does it increase during a recession?. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/price-sensitivity-does-it-increase-during-a-recession-
Bol and Lin (1984a, June 15). Strategies for utilizing single source consumer panel records (product bar codes) to determine effective media frequency. ANA - ESOMAR. Retrieved September 26, 2024, from
Lin and Standen (1984a, June 15). Measuring awareness, do we measure advertising effects?. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/measuring-awareness-do-we-measure-advertising-effects-
Lin, Källeskog and Calo (1984a, June 15). A state-of-the-art eye movement research. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/a-state-of-the-art-eye-movement-research
Lin, Pioche and Standen (1982a, June 15). New product sales forecasting recent bases model experiences in Europe and in the United States. ANA - ESOMAR. Retrieved September 26, 2024, from