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Research papers

What does research 2.0 mean to consumers in Asia Pacific?

This is a multi-country, multi-agency, collaborative project to look at Research 2.0 in an Asian context. Key issues addressed include:Are consumers in Asia Pacific responding to co-creation and collaboration initiatives differently from consumers in...

Catalogue: Asia Pacific 2009: Competing On A World Stage
Authors: Steve Cierpicki, Pete Cape, Shizue Vieira, Andrew Lewis, Ray Poynter
Companies: Research Now SSI, Colmar Brunton, Fem Marketing House Co. Ltd.
April 7, 2009
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Citation

Cierpicki, Cape, Vieira, Lewis and Poynter (2009a, April 07). What does research 2.0 mean to consumers in Asia Pacific?. ANA - ESOMAR. Retrieved June 29, 2024, from


https://ana.esomar.org/documents/what-does-research-2-0-mean-to-consumers-in-asia-pacific-


Research papers

International delusions

The observations in this paper relate especially but not only to one massive international tourism survey. In a period of six months, that survey required eight market research companies to work closely together to find appropriate respondents....

Catalogue: ESOMAR Congress 1985: Broadening The Uses Of Research
Author: David T. Bottomley
June 15, 1985
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Citation

Bottomley, D. T. (1985a, June 15). International delusions. ANA - ESOMAR. Retrieved June 29, 2024, from


https://ana.esomar.org/documents/international-delusions