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Fafian and Lopez-Brea (2020a, September 16). Brands Connect: Episode 1. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/brands-connect-episode-1
Fafian and Bretcha (2020a, September 14). Brands Connect: Introduction. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/brands-connect-introduction
Akpinar, Ceran, Sermen and Yontar (2019a, November 10). Trends change, motivations do not. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/trends-change-motivations-do-not
Porcari and Scolnic (2019a, April 08). The challenge of a global brand in unstable times (Spanish). ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/the-challenge-of-a-global-brand-in-unstable-times-spanish-
Porcari, Muzio, Hester and Scolnic (2019a, April 07). The challenge of a global brand in unstable times. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/the-challenge-of-a-global-brand-in-unstable-times
Walker, La Greca and Feldhaeuser (2017a, June 15). What "The Godfather" has to do with the Coca-Cola. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/what-the-godfather-has-to-do-with-the-coca-cola
Neira and Fonseca (2016a, June 15). Coca-Cola culture club (Spanish). ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/coca-cola-culture-club-spanish-
Torres, Fonseca and Neira (2016a, April 13). Coca-Cola culture club. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/coca-cola-culture-club
Brand , Mayumi, Marcondes and Aleixo (2015a, June 15). Coca Cola's real-time intelligence. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/coca-cola-s-real-time-intelligence