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Watts, A. (2002a, December 01). The prospects for local brands in China. ANA - ESOMAR. Retrieved June 27, 2024, from
https://ana.esomar.org/documents/the-prospects-for-local-brands-in-china
Pickens and Passingham-Hughes (2002a, December 01). Collaborative knowledge on Asian consumer consumption. ANA - ESOMAR. Retrieved June 27, 2024, from
https://ana.esomar.org/documents/collaborative-knowledge-on-asian-consumer-consumption
Reid and Crompton (2001a, September 23). It's what inside that counts . ANA - ESOMAR. Retrieved June 27, 2024, from
https://ana.esomar.org/documents/it-s-what-inside-that-counts-
Moiguer, Karol, Soto, Casariego and Magariños (2001a, May 01). Methodological contributions to the strategic management of localities. ANA - ESOMAR. Retrieved June 27, 2024, from
Moiguer, Karol, Soto, Casariego and Magariños (2001a, May 01). Methodological contributions to the strategic management of localities (Spanish). ANA - ESOMAR. Retrieved June 27, 2024, from
Goodyear, M. (1999a, September 01). The evolution of marketing. ANA - ESOMAR. Retrieved June 27, 2024, from
https://ana.esomar.org/documents/the-evolution-of-marketing-5540
Muthukumaran, N. S. (1999a, September 01). How to make innovations work in developing economies. ANA - ESOMAR. Retrieved June 27, 2024, from
https://ana.esomar.org/documents/how-to-make-innovations-work-in-developing-economies
Lannon, J. (1999a, September 01). Three cultures of international marketing . ANA - ESOMAR. Retrieved June 27, 2024, from
https://ana.esomar.org/documents/three-cultures-of-international-marketing-
Valencia, Fontcuberta and Moro (1999a, June 15). Coordinating globality and peculiarity. ANA - ESOMAR. Retrieved June 27, 2024, from
https://ana.esomar.org/documents/coordinating-globality-and-peculiarity