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Parker, D. (2003a, October 26). Consumer lifestyles . ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/consumer-lifestyles-
Katz et al. (2003a, September 14). A seat at the table . ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/a-seat-at-the-table-
Anderson and Passingham-Hughes (2003a, September 14). Changing equity of brand labels: The Asia Pacific perspective. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/changing-equity-of-brand-labels--6197
Fanning, J. (2003a, September 14). How can local brands survive in a global world?. ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/how-can-local-brands-survive-in-a-global-world-
Stoev and Cohen (2003a, September 14). Developing an optimal product line using consumer preferences and cost data. ANA - ESOMAR. Retrieved September 21, 2024, from
Daiberl, Agres, Moult and Spaeth (2003a, September 14). Maximizing shareholder value by bridging the metrics of finance and marketing. ANA - ESOMAR. Retrieved September 21, 2024, from
Plummer and Phillips (2003a, June 18). Do you know what's driving your brand? . ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/do-you-know-what-s-driving-your-brand-
D'Alessio, N. (2003a, May 04). The dilemma of brand identity in Latin America . ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/the-dilemma-of-brand-identity-in-latin-america-
Estévez, M. (2003a, May 04). See your target audiences in 3D . ANA - ESOMAR. Retrieved September 21, 2024, from
https://ana.esomar.org/documents/see-your-target-audiences-in-3d-