The results has been filter on Catalogues containing ESOMAR/WAPOR Conference 1957: Research Into Consumer Behaviour And Its Motivation.
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Denner, A. (1957a, June 15). Motivation research and psychoanalysis. ANA - ESOMAR. Retrieved June 14, 2024, from
https://ana.esomar.org/documents/motivation-research-and-psychoanalysis
Deutsch, E. (1957a, June 15). Motivation research in the field of distribution. ANA - ESOMAR. Retrieved June 14, 2024, from
https://ana.esomar.org/documents/motivation-research-in-the-field-of-distribution
Cranch, G. (1957a, June 15). A note on the application of motivation research in a modern advertising agency. ANA - ESOMAR. Retrieved June 14, 2024, from
Stoetzel, J. (1957a, June 15). Factor analysis of consumer preferences . ANA - ESOMAR. Retrieved June 14, 2024, from
https://ana.esomar.org/documents/factor-analysis-of-consumer-preferences-
Stoetzel, J. (1957a, June 15). Factor analysis of consumer preferences (French). ANA - ESOMAR. Retrieved June 14, 2024, from
https://ana.esomar.org/documents/factor-analysis-of-consumer-preferences-french-