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Jones, J. J. (1998a, June 15). Projecting the television audience in the digital future. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/projecting-the-television-audience-in-the-digital-future
Cook and Aust (1998a, June 15). Metering television in the digital age. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/metering-television-in-the-digital-age
Ephron, E. (1998a, June 15). The myth of king super Midas. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-myth-of-king-super-midas
Sargent, D. (1996a, June 15). What customers want. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/what-customers-want
Rachman and Malolcs (1995a, June 15). Retailer response to environmental and competitive changes in the United States. ANA - ESOMAR. Retrieved September 26, 2024, from
Leroy, Gordon and Harris (1994a, May 01). American public television in the 500 channel environment: A discussion of current research. ANA - ESOMAR. Retrieved September 26, 2024, from
Yesk, A. J. (1992a, June 15). Reversing trends: Children and consumption. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/reversing-trends-children-and-consumption
Katz, H. (1989a, June 15). Home shopping in the United States. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/home-shopping-in-the-united-states
Lin, L. Y. (1988a, June 15). The U.S. test marketing scene and a new test marketing methodology for capturing all panelist purchases. ANA - ESOMAR. Retrieved September 26, 2024, from