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Schweiger, W. (1999a, September 01). Knowledge discovery for efficient relationship marketing . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/knowledge-discovery-for-efficient-relationship-marketing-
Wilton-Middlemass and Rose (1996a, December 01). Can we predict fragrance preferences from consumers' choice of colour?. ANA - ESOMAR. Retrieved September 26, 2024, from
Batalla, F. (1996a, December 01). Preference and past brands used. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/preference-and-past-brands-used
Raaijmaakers, M. C. (1996a, November 01). New marketing and direct communication. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/new-marketing-and-direct-communication
Gummesson, E. (1996a, November 01). Relationship marketing . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/relationship-marketing-
Little and Brookes (1996a, November 01). The new marketing . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-new-marketing-
Clark, Tomes and Armstrong (1996a, November 01). Relationship marketing and design participation . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/relationship-marketing-and-design-participation-
Horne, Naude and Worthington (1996a, November 01). Affinity credit card . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/affinity-credit-card-
Wood, Laczniak and Murphy (1996a, November 01). Relationship marketing= Ethical marketing. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/relationship-marketing-ethical-marketing