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Santiago and Boers (2017a, October 09). How to innovate within a mature category. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/how-to-innovate-within-a-mature-category
Yoshida and Hoshi (2016a, November 16). Fell in love at first sight or started as a friend?. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/fell-in-love-at-first-sight-or-started-as-a-friend--8906
Clode, J. (2016a, November 16). China's mega-app as a storytelling medium. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/china-s-mega-app-as-a-storytelling-medium
Cowan and Chakrabarti (2016a, September 22). NextGen. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/nextgen-8885
Mundrey and Bali (2016a, September 22). Diamonds or dust. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/diamonds-or-dust-10782
Bali and Mundrey (2016a, June 15). Diamonds or dust. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/diamonds-or-dust
Thakar and Roy (2016a, June 15). The inspiration ecosystem. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/the-inspiration-ecosystem-8826
Gailey, Phillips and Cape (2015a, June 15). Coca-Cola's agile research adventure. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/coca-cola-s-agile-research-adventure-8416
Cape, Gailey and Phillips (2015a, June 15). Coca-Cola's agile research adventure. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/coca-cola-s-agile-research-adventure