You searched for: "*"

The results has been filter on Companies containing IPSOS.
ANA has found 48 results for you, in 512 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

The New Era of Innovation

Generative artificial intelligence (GenAI) is transforming nearly every industry, and new product development is no exception. From creating more realistic consumer personas (Smith & Johnson, 2020), to analysing vast amounts of data and to...

Catalogue: Asia Pacific 2024
Authors: Nikolai Reynolds, Jiongming Mu
Company: IPSOS
November 19, 2024
×

Citation

Reynolds and Mu (2024a, November 19). The New Era of Innovation. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/the-new-era-of-innovation


Videos

POWERFUL DEMOGRAPHICS?

Join this 45-minute session on the ESOMAR Professional Standards Committee's project addressing demographic practices in multi-country research. The session will review the latest best practice guidelines for AGE, GENDER, and WORKING STATUS, and...

Catalogue: Congress 2024
Authors: Jon Puleston, Trixie Cartwright, Leah McTiernan, Frank Buckler
Companies: Kantar, IPSOS
October 1, 2024
×

Citation

Puleston, Cartwright, McTiernan and Buckler (2024a, October 01). POWERFUL DEMOGRAPHICS?. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/powerful-demographics-


Videos
×

Citation

Zeh and Moureaux (2024a, October 01). Mapping Billions of Synthetic Journeys. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/mapping-billions-of-synthetic-journeys-12622


Videos
×

Citation

Obukhova, Brezout and Guidi (2024a, October 01). Minds and Machine. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/minds-and-machine


Videos
×

Citation

Loscher, D. (2024a, August 05). Stuck In Neutral. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/stuck-in-neutral


Research papers

Stuck in Neutral

This paper challenges our perceptions of innovation and invites researchers to view consumers through a new lens. It argues we are not living in an age of innovation and that a plateau has likely been reached. It introduces the concept of an...

Catalogue: North America 2024 - Innovation
Author: Damian Loscher
Company: IPSOS
July 5, 2024
×

Citation

Loscher, D. (2024a, July 05). Stuck in Neutral . ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/stuck-in-neutral-


Research papers

Inspiring Conscious Consumption

The invitation: Let's talk about possibilismIn this era of ecological fragility and social transformation, the marketing arena is on the cusp of a paradigm shift. "Promoting Sustainable Lifestyles in Colombia through Shopping" is not just a title; it...

Catalogue: Latin America 2024
Authors: Lucas Lopez Lince, Juan David Giraldo Ruiz
Companies: IPSOS, Grupo Exito
April 24, 2024
×

Citation

Lopez Lince and Giraldo Ruiz (2024a, April 24). Inspiring Conscious Consumption. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/inspiring-conscious-consumption


Videos
×

Citation

Garcia-Garcia, M. (2024a, April 24). Methodological Mosaic. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/methodological-mosaic-12412


Videos
×

Citation

Garcia-Garcia, M. (2024a, April 24). Colorful Conversations on AI. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/colorful-conversations-on-ai