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Featherstone, M. S. (1975a, August 01). Economy and impact in advertising. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/economy-and-impact-in-advertising
Fallaw, E. (1971a, June 15). Report-back from working group III. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/report-back-from-working-group-iii
Kershaw, J. A. (1971a, June 15). A view from the floor . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/a-view-from-the-floor-
Farmer and Webb (1969a, November 01). Distribution of a British national daily newspaper. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/distribution-of-a-british-national-daily-newspaper
Randoe, G. J. (1968a, June 15). Some notes on the application of a general theory of diffusion of innovations on household decision-making. ANA - ESOMAR. Retrieved September 26, 2024, from
Matricon, C. (1966a, September 01). Demonstration of a new factor for discrimination of types of behaviour in connection with buying, attitudes towards new products and reactions to publicity (French). ANA - ESOMAR. Retrieved September 26, 2024, from
Matricon, C. (1966a, September 01). Demonstration of a new factor for discrimination of types of behaviour in connection with buying, attitudes towards new products and reactions to publicity. ANA - ESOMAR. Retrieved September 26, 2024, from
Aitchison, D. R. (1959a, June 15). Aided recall media research (French). ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/aided-recall-media-research-french-