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Kishor, A. (2023a, October 05). Building a culture of Creative Effectiveness by WARC. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/building-a-culture-of-creative-effectiveness-by-warc
Fassioli and Cardona (2020a, October 19). Biometric to optimise customer enagement. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/biometric-to-optimise-customer-enagement
Nguyen, M. (2020a, September 15). From accountability to incrementality. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/from-accountability-to-incrementality-11580
Timpone et al. (2020a, September 15). Disrupting System 1 thinking: Better science for smarter marketing. ANA - ESOMAR. Retrieved June 13, 2024, from
Fernandez and Pellegrini (2019a, September 08). Half the money I spend on advertising is wasted. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/half-the-money-i-spend-on-advertising-is-wasted
Barrett and Ellis (2017a, September 03). Love and trust underground. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/love-and-trust-underground
Simon, J. (2017a, August 31). Feel more, click more. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/feel-more-click-more
B.V., E. (2008a, March 01). Research World (March 2008). ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/research-world-march-2008-
Rock and Beal (2007a, June 03). We'll be right back. Honest. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/we-ll-be-right-back-honest