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Hamilton, Haworth and Sardar (1982a, June 15). Adman and Eve. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/adman-and-eve
Stoessl and Hatley (1982a, June 15). Techniques for targeting television advertising to product users. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/techniques-for-targeting-television-advertising-to-product-users
Kucera, H. (1982a, June 15). The influence of poster size on recognition scores. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/the-influence-of-poster-size-on-recognition-scores
Merbold, C. (1981a, October 01). A practical approach to testing worldwide campaigns . ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/a-practical-approach-to-testing-worldwide-campaigns-
Twyman, T. (1981a, June 15). Progress in advertising research. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/progress-in-advertising-research
D'Estaing , O. G. (1981a, June 15). Address. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/address
Bartos , R. (1981a, June 15). Beyond the rocking chair. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/beyond-the-rocking-chair
Smith, A. (1981a, June 15). Tracking the shampoo market. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/tracking-the-shampoo-market
Sethi , S. (1981a, June 15). Advocacy advertising as a strategy of corporate external communications. ANA - ESOMAR. Retrieved September 25, 2024, from