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Coffey and Sharkis (2000a, November 01). Maximizing internet advertising efficiency. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/maximizing-internet-advertising-efficiency
Florès, L. (2000a, November 01). Internet advertising effectiveness. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/internet-advertising-effectiveness
Kingsbury, S. (2000a, November 01). The lifetime value of advertising . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-lifetime-value-of-advertising-
Couto, Kayano and Gallagher (2000a, November 01). Is my advertising building brand equity?. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/is-my-advertising-building-brand-equity-
Bergkvist, L. (2000a, November 01). Why single measures are not enough . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/why-single-measures-are-not-enough-
Branthwaite, Wood and Schilling (2000a, October 15). The medium is part of the message. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-medium-is-part-of-the-message-
Micouleau and Ballarin (2000a, August 01). Mothers and children . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/mothers-and-children-
Rehbein and Baum (2000a, June 15). Untangling the European web. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/untangling-the-european-web-5580
Drabczynski, M. (2000a, January 01). Aiming at moving targets . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/aiming-at-moving-targets-