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Videos

Faster. Smarter. Better? The future of data viz and fact based decision making

The Market Research industry has always been impacted by technology trends, which effects how data has been processed and how insights have been communicated. Recently, some new trends have emerged, and they are going have an enormous influence on...

Catalogue: Congress 2017: Visionary
Author: Alexander Skorka
November 27, 2017
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Citation

Skorka, A. (2017a, November 27). Faster. Smarter. Better? The future of data viz and fact based decision making. ANA - ESOMAR. Retrieved June 25, 2024, from


https://ana.esomar.org/documents/faster-smarter-better-the-future-of-data-viz-and-fact-based-decision-making


Videos

Digital assistants- A brand's best friend?

Large internet companies are putting an awful amount of effort into building or improving Digital Assistants (DA). We are still at a nascent stage with this technology, however it is clear that Digital Assistants are set to be a new personalised...

Catalogue: Congress 2016: #WOW
Author: David Wright
June 15, 2016
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Citation

Wright, D. (2016a, June 15). Digital assistants- A brand's best friend?. ANA - ESOMAR. Retrieved June 25, 2024, from


https://ana.esomar.org/documents/digital-assistants-a-brand-s-best-friend-


Videos

Emerging trends in the use of Big Data in research

This presentation will showcase the following four trends:Combining Big Data Analytics with Third party Research:Combining enterprise big data analytics with market research produces very powerful results. This fills up the gaps in data availability...

Catalogue: Asia Pacific 2015: Asia Means Business
Author: Himanshu Jha
June 15, 2015
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Citation

Jha, H. (2015a, June 15). Emerging trends in the use of Big Data in research. ANA - ESOMAR. Retrieved June 25, 2024, from


https://ana.esomar.org/documents/emerging-trends-in-the-use-of-big-data-in-research