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Ephron, E. (1998a, June 15). The myth of king super Midas. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-myth-of-king-super-midas
Ballarin and Battais (1998a, June 15). Media continuity VS. concentrated flights. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/media-continuity-vs-concentrated-flights
Speetzen and Jager (1997a, June 15). Regional media planning. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/regional-media-planning
Nobi and Braun (1997a, June 15). An international radio station and its audience in Romania. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/an-international-radio-station-and-its-audience-in-romania
Mendes, Riscal and Nogueira (1997a, May 01). Viewing and coverage of the billboard medium . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/viewing-and-coverage-of-the-billboard-medium-
Grønholdt, L. (1996a, November 11). Advertising effect modelling. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/advertising-effect-modelling
Laborie and Santini (1996a, November 11). Fourth generation media planning systems. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/fourth-generation-media-planning-systems
Spittler, J. Z. (1996a, November 11). Media planning processes. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/media-planning-processes
Kostyuk, Slutsky and Krasnov (1996a, November 11). Effective media planning in Russia. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/effective-media-planning-in-russia