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Mühlbacher and Woodside (1987a, October 26). Conjoint analysis of consumer preferences toward purchasing competing services . ANA - ESOMAR. Retrieved May 31, 2024, from
Schlund, W. (1987a, September 01). A new way of predicting design acceptance (German). ANA - ESOMAR. Retrieved May 31, 2024, from
https://ana.esomar.org/documents/a-new-way-of-predicting-design-acceptance-german-
Schlund, W. (1987a, September 01). A new way of predicting design acceptance. ANA - ESOMAR. Retrieved May 31, 2024, from
https://ana.esomar.org/documents/a-new-way-of-predicting-design-acceptance
Macrae, C. (1987a, June 15). Adapting positioning strategy to consumers' quality and value needs in service markets. ANA - ESOMAR. Retrieved May 31, 2024, from
Gramse, G. (1985a, November 27). The development of readership taste and editorial research for "Die Zeit" since 1970. ANA - ESOMAR. Retrieved May 31, 2024, from
Böckenholt and GauI (1984a, June 15). A multidimensional analysis of consumer preference judgements related to print ads. ANA - ESOMAR. Retrieved May 31, 2024, from
Melzer and Middelmann-Motz (1984a, June 15). The importance of brand preference in adolescence for brand loyalty later on. ANA - ESOMAR. Retrieved May 31, 2024, from
Farrell, Halls and Whitmore (1983a, June 15). Towards an integrated set of models for describing consumer preferences and for supporting marketing decisions for beer products. ANA - ESOMAR. Retrieved May 31, 2024, from
Cocks, D. (1982a, June 15). Not born yesterday. ANA - ESOMAR. Retrieved May 31, 2024, from
https://ana.esomar.org/documents/not-born-yesterday