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Bachofner, G. (1993a, June 15). Making a newspaper more reader-friendly. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/making-a-newspaper-more-reader-friendly
Widman and Polansky (1990a, June 15). Newspaper advertising processing. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/newspaper-advertising-processing
Widman, L. (1989a, September 01). Market research and its implications at Dagens Nyheter. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/market-research-and-its-implications-at-dagens-nyheter
Lin, Källeskog and Calo (1984a, June 15). A state-of-the-art eye movement research. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/a-state-of-the-art-eye-movement-research
Featherstone, M. S. (1975a, August 01). Economy and impact in advertising. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/economy-and-impact-in-advertising
Fletcher and Mabey (1971a, June 15). Towards an improved reading and noting technique. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/towards-an-improved-reading-and-noting-technique
Fletcher, R. (1969a, June 15). Reading behaviour reconsidered. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/reading-behaviour-reconsidered
Johns and Potter (1966a, June 01). Pupil response as a means of evaluating television commercials. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/pupil-response-as-a-means-of-evaluating-television-commercials
König, Lakaschus and Lovell (1965a, June 15). The measurement of pupil dilation as a market research tool. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-measurement-of-pupil-dilation-as-a-market-research-tool