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Day, Friend and Clemens (1977a, August 28). Building a radio audience. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/building-a-radio-audience
Flack, M. (1977a, August 28). Research for financial and investment marketing decisions. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/research-for-financial-and-investment-marketing-decisions
Holm, K. (1977a, June 15). Market research as a decision aid for an image campaign, as demonstrated by the information campaign of Esso A.G.. ANA - ESOMAR. Retrieved September 23, 2024, from
Holm, K. (1977a, June 15). Market research as a decision aid for an image campaign, as demonstrated by the information campaign of Esso A.G. (German). ANA - ESOMAR. Retrieved September 23, 2024, from
Connolly, M. (1977a, June 15). The role of marketing research in formulation of development and marketing strategies for a spa resort in Ireland. ANA - ESOMAR. Retrieved September 23, 2024, from
Noelle-Neumann, E. (1977a, June 15). Uses of research for decision making in the social-political sphere. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/uses-of-research-for-decision-making-in-the-social-political-sphere
Cesareo and Standen (1977a, June 15). The use of research in socio-political decisions. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/the-use-of-research-in-socio-political-decisions
Noelle-Neumann, E. (1977a, June 15). Uses of research for decision making in the social-political sphere (German). ANA - ESOMAR. Retrieved September 23, 2024, from
Schwarzenauer, W. (1977a, June 15). Survey research findings as a basis for court rulings concerning unfair competition. ANA - ESOMAR. Retrieved September 23, 2024, from