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Rostand and Olive (1980a, June 15). An experiment in building a marketing information system. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/an-experiment-in-building-a-marketing-information-system
Liebman and Olasin (1980a, June 15). Advertising information systems. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/advertising-information-systems
Schevernels, P. (1979a, June 15). Selling advice instead of services. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/selling-advice-instead-of-services
McIntosh, A. R. (1978a, December 01). Social research on a major European problem. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/social-research-on-a-major-european-problem
Plasser, G. (1978a, October 01). Children and television. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/children-and-television
Naert and Leeflang (1978a, September 01). Implementation of marketing models. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/implementation-of-marketing-models
Olander and Hansen (1977a, December 01). Research on policy-making in the consumer union sphere. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/research-on-policy-making-in-the-consumer-union-sphere
Cabus, E. (1977a, June 15). The structure and the data-base of the marketing information system at Henkel. ANA - ESOMAR. Retrieved September 26, 2024, from
Roscoe (Jr.) and Sheth (1977a, June 15). Strategies for management use and system survival for marketing information systems. ANA - ESOMAR. Retrieved September 26, 2024, from