Abstract:
The author will outline how this MIS has been developed over two and a half year as an on-line information system via teleprocessing. During the step-wise development of this system, it was necessary to ensure that information of no-or little use was not stored.
Research Papers
M.M.I.S- From information to action
Catalogue: Seminar 1984: Market Research And M.M.I.S.
Author: Werner Retzlaff
 
January 25, 1984
Research Papers
ANALYST
Catalogue: ESOMAR/EMAC/AFM Symposium 1993: Information Based Decision Making In Marketing
Authors: Alf Zimmer, Josef F. Krems, Stefan Krischker, Armin Hartinger, Heinz Wontorra
 
June 15, 1993
