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Barwise, Ehrenberg and Goodhardt (1979a, June 15). Audience appreciation and audience size. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/audience-appreciation-and-audience-size
Smith, H. (1979a, February 01). Patient's influence on the marketing of pharmaceutical products. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/patient-s-influence-on-the-marketing-of-pharmaceutical-products
Thomas and Prescott-Clarke (1978a, December 01). Statistics on Britain's new towns and chief impact on opinion and decision making. ANA - ESOMAR. Retrieved September 24, 2024, from
Lees and Bailey (1978a, December 01). Action research and social welfare. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/action-research-and-social-welfare
Greenberg, S. (1978a, October 01). The effects of economic and social changes on the children's market. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/the-effects-of-economic-and-social-changes-on-the-children-s-market
Law, W. (1978a, October 01). Children's income and expenditure. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/children-s-income-and-expenditure
Hoyes, P. A. (1978a, September 01). Monitoring advertising cost effectively. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/monitoring-advertising-cost-effectively
Wolfe, A. (1978a, June 14). How to adapt research techniques to design and assess corporate image advertising . ANA - ESOMAR. Retrieved September 24, 2024, from
de Groot, G. (1978a, June 14). A corporate campaign case history. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/a-corporate-campaign-case-history