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Hulks, R. (1973a, June 15). An international model for the prediction of television coverage and frequency distribution . ANA - ESOMAR. Retrieved May 01, 2024, from
Twyman, T. (1972a, June 15). Attention and the measurement of media exposure for press and television. ANA - ESOMAR. Retrieved May 01, 2024, from
Schusinski, E. (1970a, June 15). Television commercials. ANA - ESOMAR. Retrieved May 01, 2024, from
https://ana.esomar.org/documents/television-commercials
Haldane, I. R. (1970a, February 01). Measuring television audience reactions by multivariate analysis techniques. ANA - ESOMAR. Retrieved May 01, 2024, from
Sampson, P. (1970a, February 01). Comments on dr. Haldane's paper. ANA - ESOMAR. Retrieved May 01, 2024, from
https://ana.esomar.org/documents/comments-on-dr-haldane-s-paper
Krugman and Hartley (1969a, June 15). Passive learning from television. ANA - ESOMAR. Retrieved May 01, 2024, from
https://ana.esomar.org/documents/passive-learning-from-television
Twyman, T. (1969a, June 15). Research into methods of measuring television audiences and data requirements for the British television advertising industry. ANA - ESOMAR. Retrieved May 01, 2024, from
Gregory, W. (1969a, June 15). Researching research the market for TV commercials pre-testing. ANA - ESOMAR. Retrieved May 01, 2024, from
https://ana.esomar.org/documents/researching-research-the-market-for-tv-commercials-pre-testing
Goodhardt, G. J. (1968a, June 15). The duplication of television viewing between and within channels. ANA - ESOMAR. Retrieved May 01, 2024, from
https://ana.esomar.org/documents/the-duplication-of-television-viewing-between-and-within-channels