The results has been filter on Companies containing Ernst and Young Services Pty Ltd. ANA has found 4 results for you, in
Currently showing results 1 to 4.
Didn’t find what you were looking for? Try the Advanced Search!
This paper explains the use of the MRC (Media Rating Council) Minimum Standards as evaluation criteria for different types of media measurement including the special consideration given before using them for site centric measurement.
This paper is about product innovation and introduction. More specifically a framework for understanding the relationships between innovation category characteristics and successful new product innovation and introduction is introduced and...
This paper introduces and explains a process for analyzing and understanding promotion effectiveness and profitability combining the use of information sources, state-of-the-art modeling techniques and procedures. The problems of simply managing...