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How to win in the reputation economy by applying global insight in reputation to LATAM

The reputation economy is increasingly defined by the intangibles that shape the perceptions and reality of how a corporate brand is viewed. This session will tap into a rich vein of reputation insight based on the extensive RepTrak® database and...

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America
Author: Stephen Hahn-Griffiths
May 14, 2018
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Citation

Hahn-Griffiths, S. (2018a, May 14). How to win in the reputation economy by applying global insight in reputation to LATAM. ANA - ESOMAR. Retrieved December 03, 2023, from


https://ana.esomar.org/documents/how-to-win-in-the-reputation-economy-by-applying-global-insight-in-reputation-to-latam