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Webinars

PepsiCo?s quest for digital insights adoption

What's it about?Developing and deploying technical innovation is just the first step in enabling digital insights. The next step, and arguably most critical, is integrating it into working practice. ?If you build it, they will come? does not...

Catalogue: Webinars 2022
Authors: Scott Litman, Sioned Winfield, Katie O'Connor
Companies: Lucy, ZappiStore, PepsiCo
February 25, 2022
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Citation

Litman, Winfield and O'Connor (2022a, February 25). PepsiCo?s quest for digital insights adoption. ANA - ESOMAR. Retrieved October 15, 2024, from


https://ana.esomar.org/documents/pepsico-s-quest-for-digital-insights-adoption


Webinars

How to optimize and scale research operations to make winning decisions

Join this webinar for tips & tricks on integrating research processes and modern research methodologies with best-practice knowledge management capabilities.Markets keep changing, competitors multiplying, and new innovations can become...

Catalogue: Webinars 2021
Authors: Tim Burge, Erick Morales Donde
Companies: Market Logic Software, ZappiStore
October 1, 2021
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Citation

Burge and Morales Donde (2021a, October 01). How to optimize and scale research operations to make winning decisions. ANA - ESOMAR. Retrieved October 15, 2024, from


https://ana.esomar.org/documents/how-to-optimize-and-scale-research-operations-to-make-winning-decisions


Webinars

PepsiCo's quest to democratize knowledge

Kate Schardt will be joined by Scott Litman, co-founder of Lucy, and Babita Earle, EVP of Enterprise at Zappi, to walk through Pepsi's quest to empower every employee with insight. Whether it's the importance of user-centricity in program...

Catalogue: Webinars 2021
Authors: Kate Schardt, Babita Earle, Scott Litman
Companies: PepsiCo, Lucy, ZappiStore
March 25, 2021
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Citation

Schardt, Earle and Litman (2021a, March 25). PepsiCo's quest to democratize knowledge. ANA - ESOMAR. Retrieved October 15, 2024, from


https://ana.esomar.org/documents/pepsico-s-quest-to-democratize-knowledge


Webinars

Theory and back again: A researcher's tale

Join Zontziry 'Z' Johnson of Zappi for a presentation on the market research process and how it drives business decisions. Theoretically, market research is a core set of steps that works in conjunction with the rest of an organization's efforts...

Catalogue: Webinars 2020
Authors: Jeffrey Henning, Zontziry Johnson, Angela Canin
Company: ZappiStore
July 8, 2020
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Citation

Henning, Johnson and Canin (2020a, July 08). Theory and back again: A researcher's tale. ANA - ESOMAR. Retrieved October 15, 2024, from


https://ana.esomar.org/documents/theory-and-back-again-a-researcher-s-tale