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Gómez, Torres, de la Iglesia and Pérez (2019a, September 08). New ways of measuring success. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/new-ways-of-measuring-success
Morrison and Johnston (2018a, November 11). Human plus digital equals agile and accurate. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/human-plus-digital-equals-agile-and-accurate-9463
Rustogi, K. (2018a, November 11). Value of vir-ture: Virtual understanding culture. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/value-of-vir-ture-virtual-understanding-culture
Huji, L. (2018a, November 11). Innovation diffusion in the digital age. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/innovation-diffusion-in-the-digital-age-9465
Oshima, V. (2018a, September 23). Learning- Every damn day. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/learning--every-damn-day-9375
Mercer and Cordell (2018a, September 23). Unifying measures of customer experience and satisfaction. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/unifying-measures-of-customer-experience-and-satisfaction-9425
Bretcha, Payá, Gordo and Smaluhn (2018a, September 23). A game changer in the understanding of toy consumer . ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/a-game-changer-in-the-understanding-of-toy-consumer-
Yadav and Oshima (2018a, September 23). Transforming an iconic brand to help customers navigate change in Japan . ANA - ESOMAR. Retrieved April 27, 2024, from
Yuan and Rodrigo (2018a, March 15). McDonald's deeper consumer understanding. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/mcdonald-s-deeper-consumer-understanding