Resources Library by ANA

Exposing Fossil Fuel Greenwashing with AI

What if the climate crisis isn?t just carbon in the air but deception in the headlines? Fossil fuel companies have mastered the emotional mechanics of persuasion, using storytelling to delay action and shift blame. In this paper, we reveal how AI,...

Catalogue: Congress 2025

Authors: Nayantara Dutta, Rob Harrison-Plastow

Companies: Source Nine, Clean Creatives

October 14, 2025

Exposing Fossil Fuel Greenwashing with AI

What if the climate crisis isn?t just carbon in the air but deception in the headlines? Fossil fuel companies have mastered the emotional mechanics of persuasion, using storytelling to delay action and shift blame. In this paper, we reveal how AI,...

Catalogue: Congress 2025

Authors: Nayantara Dutta, Rob Harrison-Plastow

October 14, 2025

Better Than New

What if the solution to our sustainability challenges isn?t new at all? At Philips, we discovered that yesterday?s products can hold the key to a better, more sustainable tomorrow. While sustainability has long been at the heart of Philips? identity,...

Catalogue: Congress 2026

Authors: Fabienne Dittfurth, Paolo Tomasetta

October 14, 2025

Better Than New

What if the solution to our sustainability challenges isn?t new at all? At Philips, we discovered that yesterday?s products can hold the key to a better, more sustainable tomorrow. While sustainability has long been at the heart of Philips?...

Catalogue: Congress 2026

Authors: Fabienne Dittfurth, Paolo Tomasetta

Company: Philips International

October 14, 2025

The Architecture of Influence

In most studies of consumer behaviour, the built environment remains an invisible factor. Research commonly accounts for demographics, psychographics, media exposure and even digital footprints, but the spaces within which people live, walk, gather...

Catalogue: Congress 2025

Author: Rutu Mody-Kamdar

Company: Jigsaw Research

October 14, 2025

Sharing is Buying

Humans are social beings. The paleontological record shows that social connection has been central to hominid evolution. Social scientists have long argued that there is a value in social exchange in and of itself, not just as an influence on the...

Catalogue: Congress 2025

Author: Larry DeGaris

Company: Northwestern University

October 14, 2025

Love and Hate

Polarisation is no longer confined to parliaments, protests, or election cycles with their heated ideological debates. It has moved into the everyday?shaping the clothes we wear, the products we buy, the media we consume, and the language we use?even...

Catalogue:

Author: Marta Bierca

Companies: WiseRabbit,

October 13, 2025

Clients, Agencies, Academy and Panels Online

Catalogue: LATAM 2025

Author:

April 1, 2025

Can We Trust Synthetic Personas?

Catalogue: LATAM 2025

Author:

April 1, 2025