Tag: "Archetype"

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Research papers

It's time for Latin America to join the breakthrough innovation carnival parade!

Catalogue: Latin America 2015: Carnival of Insights
Company: IPSOS
Date: June 15, 2015
Authors: Gerardo Martinez Romano, María Cristina Páez, Lucy Balbuena Robles

Research papers

From terabytes to archetypes

Catalogue: CEE Research Forum 2012: Global Fuel For Local Boost!
Company: QRi Consulting Ltd.
Date: March 26, 2012
Authors: Alexander Erofeev, Simon Patterson

Research papers

From intuitive to formal cultural knowledge

Catalogue: Qualitative 2010: Foresight on Moods and Thoughts
Company: Kantar
Date: November 18, 2010
Authors: Poonam V. Kumar, Anjali Puri

Research papers

The role of helpers in advertising

Catalogue: Qualitative 2008: Consumer Choice
Company: Alphabet Sas
Date: November 20, 2008
Author: Joseph Sassoon

Research papers

Global diversity?

Catalogue: Global Diversity 2006
Date: May 8, 2006
Author: Dipen Mehta

Research papers

Forever Jung

Catalogue: ESOMAR Congress 2004: Integrating Marketing Research in Business
Date: September 19, 2004
Authors: Giles Hedger, Leigh Morris, Raimund Schmolze