Tag: "Experimental Design"

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Research papers

Giving voice to the voiceless

Catalogue: Asia Pacific 2020 - Insights Festival
Companies: Telstra, Lewers Research
Date: November 2, 2020
Authors: Violet Lazarevic, Anne-Marie Moir, Jonathan Prosser

Research papers

From accountability to incrementality

Catalogue: Insights Festival 2020
Company: Google
Date: September 15, 2020
Author: Minh Nguyen

Videos

From accountability to incrementality

Catalogue: Insights Festival 2020
Company: Google
Date: September 14, 2020
Author: Minh Nguyen

Research papers

The quality of online panels

Catalogue: ESOMAR Net Effects 2001
Companies: IPSOS, Unilever
Date: February 11, 2001
Authors: Michael Hoppe, Rainer Lamp

Research papers

An experimental enquiry into sponsoring

Catalogue: Seminar 1995: Advertising, Sponsorship And Promotions
Company: Kantar
Date: March 15, 1995
Authors: Flemming Hansen, Lene Scotwin

Research papers

Experimental designs and models

Catalogue: Consumer Market Research Handbook
Date: August 1, 1986
Author: James Rothman

Research papers

Profit from research in social and legal context's

Catalogue: ESOMAR Congress 1981: Research For Profitability
Date: August 23, 1981
Author: Hans Ziesel

Research papers

On the teaching of effective decision making in marketing

Catalogue: Workshop 1976: Educating The Effective Marketing Decision Makers
Date: June 1, 1976
Authors: Eric Langeard, J. P. Leonardi, R. A. Peterson

Research papers

Safer assortment decisions by experimental design

Catalogue: Seminar 1975: Product Range Policy In Retailing And Co-operation With Manufacturers
Company: Nielsen
Date: August 1, 1975
Author: Egon Huppert

Research papers

In-store designs

Catalogue: Seminar 1975: Product Range Policy In Retailing And Co-operation With Manufacturers
Date: August 1, 1975
Author: Benno Stoppelman

Research papers

The use of covariance analysis as a means of analysing the price-setting policy for a company's product

Catalogue: ESOMAR/WAPOR Congress 1971: From Experience To Inovation
Company: Gallup International Association
Date: June 15, 1971
Author: Gordon Heald

Research reports

NP.24: Two range possibilities

Catalogue: CRAM/Peter Cooper Archive Collection
Date: September 1, 1970
Author: CRAM/Peter Cooper Archive