Tag: "Media Planning"

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Videos

Loohcal media, gloohbal measurement (Spanish)

Catalogue: Latin America 2019
Company: Cuende Infometrics
Date: April 9, 2019
Author: Daniel Cuende

Videos

Leading digital transformation! (Spanish)

Catalogue: Latin America 2019
Date: April 9, 2019
Author: Pablo Giudici

Research papers

Loohcal media, gloohbal measurement

Catalogue: Latin America 2019
Company: Cuende Infometrics
Date: April 7, 2019
Author: Daniel Cuende

Research papers

A machine-learning app for TV show acquisitions

Catalogue: Big Data World 2016: Understanding People Through Smart Data
Date: November 18, 2016
Authors: Fabio Luzzi, Caroline Epstein

Magazines

Research World (May 2008)

Catalogue: Research World 2008
Date: May 1, 2008
Author: ESOMAR B.V.

Research papers

How to spend a thousand dollars in Asia

Catalogue: WM3 2007
Company: MindShare
Date: June 3, 2007
Author: James Chadwick

Research papers

Real profile

Catalogue: ESOMAR/ARF WAM Conference 2003: Out of Home/Ambient Media
Date: June 20, 2003
Authors: Christopher Modzelewski, Tomasz Cisek, Piotr Ejdys

Research papers

Audience accumulation and advertising exposure in magazines

Catalogue: ESOMAR/ARF WAM Conference 2003: Print
Date: June 19, 2003
Author: Lawrence J.K. Goldstein

Research papers

Ad page exposure velocity

Catalogue: ESOMAR/ARF WAM Conference 2003: Print
Date: June 19, 2003
Author: Craig T. Gugel

Research papers

Multi-media

Catalogue: ESOMAR/ARF WAM Conference 2003: Media Mix
Company: Bucknull & Masson
Date: June 18, 2003
Authors: Peter Callius, Peter Masson

Research papers

Worldwide online measurement

Catalogue: ESOMAR Conference Worldwide Online Measurement 2001
Date: June 1, 2001
Author: Adam Phillips

Research papers

Using behavioural affinities on web sites to maximise one's media plan

Catalogue: ESOMAR Conference Worldwide Online Measurement 2001
Date: June 1, 2001
Authors: Bruce Hoang, Daniel Brechignac