Resources Library by ANA

From glass half full to glass overflowing

Catalogue: Congress 2019: The Global Data & Insights Summit

Companies: Microsoft, Microsoft

Date: September 8, 2019

Authors: Bernard Brenner, Robert Graves

From glass half full to glass overflowing

Catalogue: Congress 2019: The Global Data & Insights Summit

Company: Microsoft

Date: September 8, 2019

Authors: Robert Graves, Bernard Brenner, Akaash Nanda

Optimising ROI on social media

Catalogue: Asia Pacific 2019

Company: Kantar

Date: May 22, 2019

Author: Colin Ingram

Advertisement evaluation: The case of Volkswagen (Spanish)

Catalogue: Latin America 2019

Date: April 9, 2019

Authors: Fabricio Alarcón, Pablo Lemoine

LITERALLY picking consumers' brains for better advertising effectiveness

Catalogue: ESOMAR Client Summit 2018- Autumn Edition

Date: December 12, 2018

Author: Michelle Gansle

True ROI of influencers

Catalogue: Congress 2018

Company: respondi

Date: September 23, 2018

Authors: Thomas Gruber, Bengül Robillard

True ROI of influencers

Catalogue: Congress 2018

Company: respondi

Date: September 23, 2018

Authors: Thomas Gruber, Bengül Robillard

MetLife insights engine

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America

Company: MetLife Inc.

Date: May 14, 2018

Authors: Carolina Erlich, Flynt Tuller

MetLife insights engine

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America

Company: MetLife Inc.

Date: March 22, 2018

Authors: Carolina Erlich, Flynt Tuller

The four moments of experience

Catalogue: Congress 2017: Visionary

Date: November 27, 2017

Authors: Alejandro Salgado-Montejo, Carlos Velasco, Luis Ariza, Rodrigo Salgado, Ana Maria Moreno

Accelerating B2B sales with Big Data

Catalogue: Big Data World 2017: Smart Data Integration

Date: November 20, 2017

Authors: Jonatan Hedin, Stephen Kirk

Greater than the sum of its parts

Catalogue: Congress 2017: Visionary

Date: November 7, 2017

Authors: Kishore Krishna, Michele Garner