Tag: "Sport"

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Webinars

Fan Love - understanding the modern sporting spectator

Catalogue: Webinars 2021
Companies: Quilt.AI, M&C Saatchi Group
Date: October 4, 2021
Authors: Anurag Banerjee, Frisco Chau

Videos

The power of storytelling in sports

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Date: June 11, 2020
Author: Renata Policicio

Videos

Boosting fan engagement

Catalogue: Congress 2019: The Global Data & Insights Summit
Date: September 8, 2019
Author: Pedro Almeida

Research papers

Boosting fan engagement

Catalogue: Congress 2019: The Global Data & Insights Summit
Date: September 8, 2019
Authors: Pedro Almeida, Nuno Miranda

Magazines

Revue Française du Marketing (Juin 2015)

Catalogue: ADETEM: Revue Française du Marketing
Company: ADETEM
Date: June 1, 2015
Author: ADETEM

Videos

Watch, play, live

Catalogue: Latin America 2014: Accelerating Growth
Date: June 15, 2014
Authors: Cynthia Rivera, Karina Besprosvan

Magazines

Revue Française du Marketing (Octobre 2008)

Catalogue: ADETEM: Revue Française du Marketing
Company: ADETEM
Date: October 1, 2008
Author: ADETEM

Magazines

Research World (May 2006)

Catalogue: Research World 2006
Date: May 1, 2006
Author: ESOMAR B.V.

Magazines

Revue Française du Marketing 1999 (N. 172)

Catalogue: ADETEM: Revue Française du Marketing
Company: ADETEM
Date: February 1, 1999
Author: ADETEM

Research papers

Sport sponsorship in isolation versus its integration into classical advertising

Catalogue: Seminar 1995: Advertising, Sponsorship And Promotions
Company: GfK
Date: June 15, 1995
Authors: Gabi Koschler, Jurgen Merz

Research papers

Using sources of readership data for editorial research

Catalogue: Seminar 1987: Publishing For Optimum Profit
Company: Institut für Demoskopie Allensbach GmbH
Date: November 25, 1987
Author: Jochen Hansen

Research papers

Sports coverage in daily newspapers

Catalogue: Seminar 1987: Publishing For Optimum Profit
Date: November 25, 1987
Author: Iain McLellan