This report, that covers the 2004 market statistics, is the 17th report published by ESOMAR, but the first conducted in cooperation with EFAMRO. It is based mainly on information supplied to us by national market research trade associations, as well as estimates from ESOMAR representatives and other informed sources from around the world. The aim of the study was to measure the research turnover of the industry. The study covers work conducted by market research companies or institutes. It does not include work conducted by clients in-house, advertising agencies, universities, government departments or non-profit research institutions.
This report, which covers the year 2003, is the sixteenth published by ESOMAR, is based mainly on information supplied by national market research trade associations, and on estimates provided by ESOMAR representatives and other informed sources. We attempt to measure the research turnover of the industry, that is to say market research companies or institutes. This report excludes work conducted by clients in-house, advertising agencies, universities, government departments, and non-profit-making research institutes.
This report, which covers the year 2002, is the fifteenth published by ESOMAR, is based mainly on information supplied by national market research trade associations, and on estimates provided by ESOMAR Representatives and other informed sources. We attempt to measure the research turnover of the industry, that is to say market research companies or institutes. This report excludes work conducted by clients in-house, by advertising agencies, by universities, by government departments, and by non-profit-making research institutes.
This report, which covers the year 2001, is the fourteenth published by ESOMAR, is based mainly on information supplied by national market research trade associations, and on estimates provided by ESOMAR Representatives and other informed sources. We attempt to measure the research turnover of the industry, that is to say market research companies or institutes. This report excludes work conducted by clients in-house, by advertising agencies, by universities, by government departments, and by non-profit-making research institutes.
This report, which covers the year 2000, is the thirteenth published by ESOMAR, is based mainly on information supplied by national market research trade associations, and on estimates provided by ESOMAR Representatives and other informed sources. We attempt to measure the research turnover of the industry, that is to say market research companies or institutes. This report excludes work conducted by clients in-house, by advertising agencies, by universities, by government departments, and by non-profit-making research institutes.
This report, that covers the 1999 market statistics, is the twelfth annual report published by ESOMAR, is based mainly on information supplied by national market research trade associations, and on estimates provided by ESOMAR National Representatives and other informed sources. The quality of the information we are now receiving from most parts of the world continues to improve. Although gaps remain in our knowledge, we have increasing confidence in the research turnover estimates which we show for the different world regions. Additionally, more countries outside Europe than before have returned our questionnaire giving details of their research activities.
This report, that covers the 1998 market statistics, is the eleventh published by ESOMAR, is based mainly on information supplied by national market research trade associations, and on estimates provided by ESOMAR National Representatives and other informed sources. As in previous years, we have concentrated mainly on the research market in Europe, including not only the 15 Member States of the EU, but also, increasingly, countries in Central and Eastern Europe. But in addition, for the first time this year, we are able to report more detailed turnover estimates from other research markets across the world, which we have previously only guessed at: Central and South America, Canada, the Asia Pacific region and South Africa.
This report, that covers the 1997 market statistics, is the twelfth annual report published by ESOMAR, is based mainly on information supplied by national market research trade associations, and on estimates provided by ESOMAR National Representatives and other informed sources. As the previous years, we have concentrated mainly on the research market in Europe, including not only the 15 Member States of the EU, but also the country in Eastern Europe, together with Russia, which are now developing significant market research business.
This report, that covers the 1996 market statistics, is the ninth annual report published by ESOMAR, is based mainly on information supplied by national market research trade associations, and on estimates provided by ESOMAR National Representatives and other informed sources. As the previous years, we have concentrated mainly on the research market in Europe, including not only the 15 Member States of the EU, but also the country in Eastern Europe, together with Russia, which are now developing significant market research business.
This current report covers the 1995 market statistics. This is the eighth annual report on the statistics of the market research market complied and published by ESOMAR. As in previous years, we have concentrated mainly on the research market in Europe. New features are the inclusion of Russia for the first time and the expansion of the EU to 15 Member States.
This current report covers the 1994 market statistics. For the seventh year in succession ESOMAR has compiled a report on the market statistics. These would include market research market size and structure, together with a profile of the types of research covered and the numbers employed. The availability of such information would help the European market research community both to promote and defend its interests at governmental and European Community (EC) level.
This current report covers the 1993 market statistics. For the sixth year in succession ESOMAR has compiled a report on the market statistics. These would include market research market size and structure, together with a profile of the types of research covered and the numbers employed. The availability of such information would help the European market research community both to promote and defend its interests at governmental and European Community (EC) level.