Tag: "Targeting"

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Research papers

Monetising NPS to drive investments in CX

Catalogue: Latin America 2020 - Insights Festival
Companies: MESH Experience, LATAM Airlines Group
Date: October 19, 2020
Authors: André D'Abreu, Heitor Torres, Dana DiGregorio, Shane Baxendale

Research papers

Using narrative analytics to win customer trust

Catalogue: Insights Festival 2020
Companies: Protagonist, LinkedIn
Date: September 15, 2020
Authors: Jeff Marshall, Rogier Verhulst, Becky Owens

Videos

Using narrative analytics to win customer trust

Catalogue: Insights Festival 2020
Companies: Protagonist, LinkedIn
Date: September 15, 2020
Authors: Jeff Marshall, Rogier Verhulst

Research papers

Micro-moments that matter: How to effectively target Chinese travellers

Catalogue: Congress 2019: The Global Data & Insights Summit
Company: Kantar
Date: September 8, 2019
Authors: Emma Donnellan, Komal Roy, Yuan Liu

Research papers

Post-truth insights: Driving business impact

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Company: IPSOS
Date: November 11, 2018
Authors: Redhecka Roy, Sunita Venkataraman

Videos

Post-truth insights

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Company: IPSOS
Date: November 11, 2018
Authors: Redhecka Roy, Sunita Venkataraman

Research papers

Innovative marketing technologies

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Company: YouGov
Date: November 11, 2018
Author: Dörthe Jans

Videos

Innovative marketing technologies

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Company: YouGov
Date: November 11, 2018
Author: Dörthe Jans

Research papers

Fast fashion delivered

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)
Date: November 11, 2018
Authors: Archana Pai, Priyanka Bhargav

Videos

Integrating survey data and user data

Catalogue: Asia Pacific 2017: Discoveries
Date: December 4, 2017
Authors: Bonnâe Ogunlade, Simon Zhong

Videos

How can a Chinese manufacturer discover their international customers through integrated methodologies?

Catalogue: Asia Pacific 2017: Discoveries
Company: Kantar
Date: December 4, 2017
Authors: Alex Tu, Jeff Tsui

Videos

Social media matinee

Catalogue: Congress 2017: Visionary
Date: November 27, 2017
Author: Zoe Dowling