Tag: "Validity"

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Research papers

Improving panel sampling

Catalogue: Panel Research 2007
Company: Motivaction International B.V.
Date: October 28, 2007
Authors: Robert van Ossenbruggen, Clasine van der Wal, Martin Muller, Gerty J. L. M. Lensvelt-Mulders, Marianne Hubregtse

Research papers

Exploiting analytical advances

Catalogue: ESOMAR Conference Worldwide Online Measurement 2001
Company: Harris Interactive (Europe)
Date: June 1, 2001
Authors: George Terhanian, Renee Smith, John Bremer, Randall K. Thomas

Research papers

Audiometer* measurement

Catalogue: ARF/ESOMAR Worldwide Radio 2001
Date: April 1, 2001
Author: Peter Menneer

Research papers

The quality of online panels

Catalogue: ESOMAR Net Effects 2001
Companies: IPSOS, Unilever
Date: February 11, 2001
Authors: Michael Hoppe, Rainer Lamp

Research papers

Qualitative computing for marketing and business

Catalogue: ESOMAR Congress 2000: The Impact Of Networking
Date: September 1, 2000
Authors: Tom Richards, Lyn Richards

Research papers

Integration of research tools in the field of television analysis

Catalogue: Qualitative Research 1993: A Critical Review Of Methods And Applications
Date: June 15, 1993
Author: Federico Di Chio

Research papers

Q2 R2 or: Quantifying the qualitative with real reliability

Catalogue: ESOMAR Congress 1991: Marketing In A New Europe
Date: June 15, 1991
Author: Marten Brouwer

Research papers

Measuring the vitality of a product after its launch

Catalogue: ESOMAR Congress 1991: Marketing In A New Europe
Company: Nestlé
Date: June 15, 1991
Authors: Fausto Falcone, Mario Figini

Research papers

TV audience measurement validation

Catalogue: Seminar 1990: The Quality Of Media Information
Company: Mediametrie
Date: June 15, 1990
Authors: Dominique Scaglia, Jacques Braun

Research papers

What I expect from my research department

Catalogue: ESOMAR Congress 1989
Company: Unilever
Date: September 1, 1989
Author: J. Ben F. Morel

Research papers

The validity and efficiency of data collection using screen interviews compared with telephone research

Catalogue: ESOMAR Congress 1987
Date: September 1, 1987
Authors: David Baker, Cliff Holmes

Research papers

The public as a prophet findings from continuous survey research and their importance for early diagnosis of economic growth (German)

Catalogue: ESOMAR Congress 1987
Company: Institut für Demoskopie Allensbach GmbH
Date: September 1, 1987
Author: Elisabeth Noelle-Neumann