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Simon, S. C. (1990a, June 15). Business and the arts. ANA - ESOMAR. Retrieved August 06, 2025, from
https://ana.esomar.org/documents/business-and-the-arts
Edgett and Jones (1990a, June 15). The development of a new service. ANA - ESOMAR. Retrieved August 06, 2025, from
https://ana.esomar.org/documents/the-development-of-a-new-service
Sagawa, K. (1990a, June 15). Marketing strategy and management in Japan. ANA - ESOMAR. Retrieved August 06, 2025, from
https://ana.esomar.org/documents/marketing-strategy-and-management-in-japan
Kuga, M. (1990a, June 15). New product development of Kao. ANA - ESOMAR. Retrieved August 06, 2025, from
https://ana.esomar.org/documents/new-product-development-of-kao
Marbeau, Y. (1990a, June 15). You only present once: Kiss or be killed!. ANA - ESOMAR. Retrieved August 06, 2025, from
https://ana.esomar.org/documents/you-only-present-once-kiss-or-be-killed-
Thiebaut, J. (1990a, June 15). Complementarity between television and magazines. ANA - ESOMAR. Retrieved August 06, 2025, from
https://ana.esomar.org/documents/complementarity-between-television-and-magazines
Bartos , R. (1990a, June 15). Founding the fathers of advertising research. ANA - ESOMAR. Retrieved August 06, 2025, from
https://ana.esomar.org/documents/founding-the-fathers-of-advertising-research
Laurent, F. (1990a, June 15). How the medium affects the message. ANA - ESOMAR. Retrieved August 06, 2025, from
https://ana.esomar.org/documents/how-the-medium-affects-the-message
Bartos , R. (1990a, June 15). Keeping pace with the changing women's market around the world. ANA - ESOMAR. Retrieved August 06, 2025, from
https://ana.esomar.org/documents/keeping-pace-with-the-changing-women-s-market-around-the-world